Morocco has a growing domestic wine industry – which is remarkable for a predominant Islamic country. Wine is sold – without restrictions – in the bigger supermarket chains like Marjane, Metro and Carrefour. It’s a first seeing this on our journey. Here’s a glance of Morocco’s wine industry.
Morocco’s wine industry
Even in the most restricted Islamic countries – you can always find that bottle of wine, though not always so easy as in Morocco. To have a domestic wine industry is one, to have it sold without restrictions in major public outlets is a second. Morocco has both, which is remarkable for a predominant Islamic country. Unlike Iran where the famous Shiraz wine area and industry is officially dead.
|Moroccan wines on offer in local supermarkets in Morocco|
50 Moroccan Dirhams is about € 4.53 or 5.61 US$ in May 2010.
The wine department in the supermarket chain Marjane
The alcoholic beverage section of Moroccan supermarket chain Marjane is separated from the food department. Sometimes with it’s own side-entrance and cash register. Stock is average when compared to European supermarkets – with a few shelves of wine, beer and strong liquor. Most remarkable is unrestricted sales.
|Marjane supermarket in Tetouan in Morocco - it has a wine and beer department|
It’s not appreciated to take pictures in the wine and beer department in Marjane supermarket.
Examples of wine from Morocco
|Vin de Coupage Maroc Moghrab wine from
Les Celliers de Meknes in Morocco.
A cheap wine with reasonable taste.
|Ksar vin rouge from Les Celliers de Meknes in Morocco||Les Vins du Bistro - Les Celliers de Meknes in Morocco|
Moroccan wine producers
There are two main wine producers / distributors in Morocco – Les Celliers de Meknes started in 1964 and Société Brasseries du Maroc created in 1919.
|Website of Les Celliers de Meknes, a Moroccan Wine producer in Morocco|
|Website of Brasseries du Maroc, a Moroccan Wine producer in Morocco|
Brasseries du Maroc is the biggest company so far and also imports wine. It also has the license to produce local beer for Heineken and Amstel, next to it's own local brand like the locally well known Flag beer.
Read about the nearby Alentejo Wine region in Portugal.